As an Administrator/Optician of an eye care practice in NW Washington State, I struggled with the challenge of purchasing quality, right-priced frames that didn't make us just another store with the same inventory as all the other stores. We were having trouble simply competing because we were perceived as too expensive. As a response, I adopted the philosophy that I would not carry any frame line unless I could, with a clear conscience, tell my customers why each frame costs what it does and what that means to them in terms of added value. I also vowed to support local brands when possible and always support independents. This was a hard philosophy to support and nearly impossible given the frame industry climate. My only choice was to build my own!
Independent Eyewear Priced Right
I dedicated months, took college courses, traveled around the world to learn all I could about frames. Where and how they are made, why they cost what they do, how to import, how to get better prices. The result -- Cascadia Eyewear. I found if I took the risk, did the hard work and ordered in quantity, I could create for my patients beautiful, quality INDEPENDENT eyewear that was priced RIGHT.
A Declaration of Independence
We do not endeavor to be like Luxottica—who cause the huge markup you may consider normal and accept. Since we are an independent, family-owned company, we do not need to make the huge profits off the sale of frames to satisfy shareholders. We can offer them to our colleagues at surprisingly better prices than anyone is giving you now. All we want—like you--are quality, stylish frames at a reasonable cost so we can keep our patients and keep our practices profitable and growing. Period. To do this, we, an independent practice, declared our independence from Luxottica and the rest! And we invite you to join the movement. Perhaps you don’t have the time, inclination or stomach for risk that I had. Great news for you. I already did it for you. What’s the catch? In order for me to get these great prices and be able to design exclusive eyewear I have to order a minimum of 300 per model. It’s hard for one practice to sell through 300 of one model, so my excess is your good fortune. This truly is a unique opportunity for independent practices who want to carry wonderful, affordable frames with a story. Be a part of the story. Be independent. Contact us today for your Cascadia Eyewear collection.